Email Marketing Works

When it comes to getting your message out to customers and prospects, too many businesses are overlooking the power of email marketing.  For the last several years, businesses have focused their efforts on Social Media, but statistics show that when it comes to generating sales, email marketing trumps social every time.

Keeping your brand front of mind with existing customers (customer retention) is the primary reason many businesses use email marketing.

As business owners, it’s common knowledge that it’s easier to get repeat business from existing customers than it is to generate income from new business. Which is why many of our clients use email marketing to maintain their relationships and to generate sales.

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At DGR Communications, we can handle the whole email campaign for you.  Tell us your goal for the campaign (sale/news/promotion etc) and we’ll do the rest.

We can help you with the strategy behind the campaigns too… if you’d like a little guidance.

Once a branded template has been designed for consistency of message and branding, and we’ve uploaded your database of customers, we’ll write, design and schedule the whole campaign for you – using systems such as Constant Contact,  Mailchimp or Salesforce.

You won’t be alone – We create and send emails to over 27,000 people a month, that’s 324,000 a year, on behalf of our clients.

Email Marketing Statistics

91% of people check their email at least once a day and 70% say they always open emails from their favorite companies. Conversely, only 18% say they never open commercial emails. Take a look at this awesome infographic for more email marketing stats…


Learn More About Your Email Marketing Options

If you’d like to learn more about how to make your database work harder for you, please contact us to talk a little more about email marketing.