New Client Ecommerce Website – Halo Horses


DGR Communications, a website design business in Gilbert, AZ, recently launched a completely redesigned ecommerce website for Chandler equestrian boutique Halo Horses.

Owner Jacqueline Navarrete Townsend asked DGR to develop a new ecommerce website that had a modern, fashion boutique style with clean, attractive aesthetics. We also streamlined the navigation, making it easy-to-use for visitors to shop the site, enabling them to quickly find the category, product, or brand they are shopping for.

It also had to be accessible on smartphones and tablets; which is not a problem as every site designed by DGR Communications has a ‘Responsive Design’ – i.e. the website will adapt its display to the medium it is viewed on. That means if you’re looking at the site on a tablet or a phone, the layout of the site will automatically adapt to the screen size and display the info accordingly.  No need for a separate mobile site. Google now ranks such “mobile friendly” sites more favorably in its search engine results than others, so this is a necessity for any new website.

The project started in mid June and was completed in mid October 2015.  Check out the site for yourself at and contact DGR Communications if you’re looking for advice on a new ecommerce website for your business.