If you want your business to flourish and eventually take flight, then you need a partner who can help you through the different stages of growth. At DGR Communications, our in-house services include Marketing & Brand Strategy, Copywriting, Website Design and Development, and Email Marketing. These are our main areas of expertise; we also work with partners that offer logo and business literature design, translation, video production and other services; we will happily manage the development process for you as part of one overall package. Our experience working in globally renowned marketing agencies like McCann Erickson and the Carlson Marketing Group has given us the specialist skills to help small businesses and non-profit organizations.
There comes a point for every young business when just “good enough” in their marketing is no longer good enough. A do-it-yourself website, or a Clipart logo, or operating without a sound brand strategy or marketing plan will only get you so far in a competitive marketplace. When you decide the time is right to invest in upgrading your business to a Brand, contact us.
We know what we know, and just as importantly, we know what we don’t know. That’s why we focus on our strengths rather than claiming to be all things to all people; unlike many in this business, we never make promises we can’t keep.
You’ll find more details below, or you could just contact us at 480-621-5689 and we’ll get together to see how we can help your business take off…
Brands exist to simplify choice. By acting and behaving as a brand, you can improve your credibility with your target audience, and help to simplify their choice when searching for your product or service. Understanding how your audience thinks while also understanding its limitations are key to building a successful marketing strategy for your business. DGR can help apply some proven methodology and logic to the development of your brand and your marketing plans.
Your customers expect your business to have a credible website, even if it's only used as a badge of respectability. We create professional, easily navigable, mobile friendly websites that are based on a solid marketing strategy. We apply our digital marketing expertise, gained from years working on global brands, to every website project we undertake. After launch we will maintain and update your website for you every month, so you never have to worry about it again.
Copywriting is an evolutionary process. Good copy is concise, relevant and engaging. Online copy needs to be keyword rich, well structured and optimized for search engines, but still be easy to read. As a member of the Institute of Copywriters, David is experienced in writing compelling, effective marketing copy, including blogs and SEO content. Blogs are a great way to connect with an audience; the problem is…it takes time that business owners just can’t find.
Despite the growth of social media, Email Marketing is still a significantly more effective way* to acquire customers than social media. Don't use social media instead of email marketing, use both. But the narrative of your message, and the design/layout of the message delivery, is critical to success. Yes, it’s true that 80% of emails may not get opened, but what could that other 20% mean to you..? *https://tinyurl.com/y8z5qxld
If you’d like to talk to us about your website needs, or any of our other services, then please don’t hesitate to get in touch today.